After evaluating over 40 AI voice providers in response to an increase in customer support calls during the previous year’s holiday season, Amazon Ring selected startup Vapi to manage its incoming phone traffic. All of Ring’s incoming calls are now routed via Vapi’s infrastructure. According to a person familiar with the situation, that deployment assisted Vapi in raising a $50 million Series B led by Peak XV Partners at a valuation of about $500 million after investment. Vapi CEO Jordan Dearsley (pictured above, left) told TechCrunch that Ring turned to Vapi in mid-Q4 of last year when it was debating whether to increase call center capacity, rely more heavily on conventional automated phone systems, or deploy AI agents that could respond to customers more naturally. According to Dearsley, Ring selected Vapi because it gave Ring engineers fine-grained control over the behavior of the AI agents during real-time client interactions. After implementing Vapi’s platform, Ring’s customer satisfaction ratings increased, according to Jason Mitura, vice president of software development at Amazon Ring. The company’s teams were able to fine-tune the AI agent experience without relying on engineering. “Vapi has delivered on the fantastic outcomes that many AI solutions promise,” he stated.
Vapi, an AI speech firm, is valued at $500 million after defeating 40 competitors to win Amazon Ring.
